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Utilizing HTML5 Games for Retail Business

Most retailers have to face intense competition, especially now that online stores are easier to set up. One of the effective methods to stay ahead of the pack is to use HTML5 games to bring in new customers and retarget past shoppers back into the retail stores.

Supermarket chains, apparel, and other types of retailers can collaborate with HTML5 experts to create a game that markets their services.

Games are engaging because it makes an audience think and interact with a virtual world and other players online. When they get hooked on a game, they’ll play it over and over again. This can lead to better brand recognition and build strong relationships with a target market.

html5 games for retail businesses

HTML5 games can take advantage of a rewards system. Giving free coupons, in-game items, or actual products will give audiences a reason to visit a store or website. For better engagement, rewards systems can be done as competitions or raffles.

HTML5 technology is cost-efficient. any HTML5 game engine can be reskinned with a brand to reduce production costs.  Furthermore, games built with HTML5 are playable with any modern computer devices such as smartphones, laptops, tablets and many more.

Retailers could also transform any HTML5 game into a lead generation tool. Just add in registration forms to gather leads for future marketing purposes. Check out this white label trivia quiz game to know how lead generation is implemented on games.

Read this case study to learn more about the advantages of this marketing tool.

html5 games for retail businesses

Share List

You might also find this interesting:


  1. Roulette-style Game for Lead Generation Spin the Wheel is a roulette-style mini-game that rewards its players in exchange for lead information. This game contains a registration form that inquires players for data to be used...

  2. HTML5 Game Development Facebook, Twitter and G+ The official HTML5GameDevelopment.org Facebook page up at: http://www.facebook.com/Html5GameDevelopment The official HTML5GameDevelopment.org Twitter account is at: https://twitter.com/#!/gamedevhtml5 The Google Plus page is up at: https://plus.google.com/b/106608051085232600929/ All are updated automatically via the...

  3. HTML5 Games for Loyalty Rewards at Livetribe LiveTribe is an Australian online research and survey community where people can share their opinions and get rewarded by participating in a community survey. They recently started to offer games...

  4. Brainworth: Play games that teach you to make games in HTML5 Brainworth is a project that aims to teach you programming with a game that lets you create games in HTML5 (once you wrap you head around that, what could be...

  5. Digicel HTML5 Games Portal The Digicel HTML5 Games Portal is an online hub where users can access a wide variety of games and compete in online contests. Digicel customers need to pay a subscription...

businesses, marketing, retail
HTML5-4

License HTML5 Games

Are you a company looking to license HTML5 games? We recommend MarketJS.com, a B2B platform for licensing games.

MarketJS has over 300 HTML5 games for licensing. They also provide additional services such as game reskin, custom development, and white label portals.

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    There so many effective ways to engage your audience with HTML5 games. Here is an example of how to run a game campaign to keep users motivated during difficult times. …Read more

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