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Bravoloto Playable Ad

The Bravoloto Playable Ad is part of Marketluck’s campaign to improve the engagement and user-base of their lottery game app. Its gameplay mechanics are similar to the actual Bravoloto app, but it has a guide to help new players.

When players tap the shuffle button, the Bravoloto grid will be filled with random numbers and symbols. Once they’ve submitted their free grid, a Call to Action pop-up will appear, encouraging them to download the app so they can validate the ticket.

This playable ad is effective because it featured the essential mechanics of the original app, while still enticing them to download the full version. In just a few seconds of playing, they’ll feel the thrill of winning in an online lottery.

Bravoloto Playable Ad

Find out more about the effectiveness of playable ads in your marketing campaigns here.

Wanna learn how to create a playable ad? Check out this tutorial.

You can download the full version on Android and iTunes.

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Are you a company looking to license HTML5 games? We recommend MarketJS.com, a B2B platform for licensing games.

MarketJS has over 300 HTML5 games for licensing. They also provide additional services such as game reskin, custom development, and white label portals.

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  • Unity’s Pricing Scheme Changes

    In an open letter to the Unity community, the company announced the details of its pricing scheme changes. In the letter, the Personal plan will remain free and there will …Read more

  • Unity Game Engine Pricing Fee

    Early in September 2023, Unity Technologies announced the Unity game engine pricing fee. Starting on 1 January 2024, the company will charge game developers a fee (2 tiers) for each …Read more

  • Open-source 3D Game Engine with Sketchfab Integration

    PlayCanvas, an open-source 3D game engine, has added Sketchfab integration into its latest updates. This improvement gives game developers access to Sketchfab’s high-quality 3D, AR, and VR content. To access …Read more

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