Ninja Jean Bobby HTML5 Marketing Game

Bobbies, a popular shoe designer in France, developed Ninja Jean-Bobby—a slicing arcade game for boosting brand awareness during the Christmas season.

The objective is to slice the shoes that pop up on screen and achieving the highest score possible. If a player’s score reaches the top 10 on the leaderboard by the end of the contest period, he or she will win a pair of Bobbies shoes. This game was localized in English and French to reach a wider audience.

Ninja-Jean-Bobby

Ninja Jean-Bobby was a reskin of a previous game called Fruit Blade. The reskinning process allowed the brand to create an exciting new game while trimming down production time and expenses.

Ninja-Jean-Bobby

The leaderboard doesn’t just record the players’ scores. This also works as a tool for generating potential leads since players need to input contact details to join the contest.

Learn more about the game in this case study.

 


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